Recess | Sample at Caliber Living
Trusted by 500+ CPG Brands

Sample at Caliber Living with Recess

Reach 25.3K++ students across 22 Caliber Living locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Caliber Living product sampling
2.4K+
Samples at Caliber Living
25.3K+
Consumer Reach
22
Caliber Living Locations
167%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Study

Caliber Living locations deliver engaged students in premium, brand-safe environments.

Audience

Reach students during . Caliber Living's 25.3K++ students are —making them ideal for brands in .

Premium Brand Environment

Caliber Living is a trusted destination for students. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Caliber Living locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Caliber Living locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 22 Caliber Living locations with a single campaign. We handle fulfillment, coordination with Caliber Living teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Caliber Living's member communications—email, app notifications, and social. Extend your reach beyond the university housing complex walls.

Measurable Retail Impact

Attribute Caliber Living sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target Caliber Living Locations

Use geo-targeting and retailer data to identify which Caliber Living locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with Caliber Living HQ and local teams. Products ship to your selected locations, and Caliber Living staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Caliber Living sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at Caliber Living locations

We partnered with Caliber Living to host a beverage brand sampling event, and it was one of the best decisions we made for resident engagement. The activation brought our community together, residents were genuinely excited about the products, and it generated positive word-of-mouth that helped with our leasing efforts for the next semester.

TH

The Haven at University Park

Brand Partner

We partnered with Caliber Living to host a beverage brand sampling event in our common area, and it was fantastic. Our residents were genuinely excited to try new products, and we appreciated the minimal setup required. The activation brought our community together and generated positive buzz around our complex for weeks afterward.

TH

The Quad at Riverside Towers

Brand Partner

Hosting a product sampling activation through Caliber Living turned out to be one of the best decisions we made this year. Not only did it create a fun atmosphere on campus, but it also opened up a new revenue stream we hadn't anticipated. The brand was professional, our residents loved the free samples, and it strengthened our reputation as a vendor-friendly community hub.

TH

The Lantern Student Housing

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.