Sample at LeagueSide with Recess
Reach 832.1K++ sports fans across 157 LeagueSide locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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Trusted by Leading Brands
LeagueSide Sampling in Action
See how brands are reaching consumers at LeagueSide locations.
Reach Consumers Where They Cheer
LeagueSide locations deliver engaged sports fans in premium, brand-safe environments.
Audience
Reach sports fans during . LeagueSide's 832.1K++ sports fans are —making them ideal for brands in .
Premium Brand Environment
LeagueSide is a trusted destination for sports fans. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Retailer Shopper Targeting
Target LeagueSide locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with LeagueSide locations most likely to drive sales at your target stores.
Turnkey at Scale
Activate 157 LeagueSide locations with a single campaign. We handle fulfillment, coordination with LeagueSide teams, and execution—you just approve and ship product.
Omnichannel Amplification
Every activation includes digital touchpoints through LeagueSide's member communications—email, app notifications, and social. Extend your reach beyond the sporting event walls.
Measurable Retail Impact
Attribute LeagueSide sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
How It Works
Launch your first sampling campaign in days, not months.
Target LeagueSide Locations
Use geo-targeting and retailer data to identify which LeagueSide locations have the highest concentration of your target shoppers.
Launch Your Campaign
We coordinate directly with LeagueSide HQ and local teams. Products ship to your selected locations, and LeagueSide staff execute the activation.
Measure Retail Impact
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how LeagueSide sampling drives revenue.
What Brands Are Saying
Real feedback from brands that have activated at LeagueSide locations
We partnered with a sports nutrition brand for our spring race expo, and the activation drove incredible engagement with our runners. The sampling station became one of the most visited booths, and we appreciated how smoothly the LeagueSide platform made the entire coordination process. Our post-event surveys showed participants were genuinely excited to discover new products relevant to their training.
The platform made it incredibly easy to connect with quality brands that aligned with our athletic community. We hosted a nutrition brand sampling last month and saw a 40% spike in attendance that weekend—plus our members were genuinely excited about the products, which led to some great word-of-mouth marketing for us.
The beverage brand activation we hosted last quarter brought in a fantastic crowd and created buzz we didn't expect. Not only did it generate additional venue rental income, but our members appreciated having premium products available during training hours, which strengthened community loyalty. It was refreshing to work with a platform that handled all the logistics so we could focus on delivering a great experience.