Sampling platform for shopper marketers
Retailer targeting helps you identify the right shoppers
Our retailer data layer helps you identify which sampling opportunities have the highest index of retailer shoppers.
We have data from top retailers like Target, Walmart, Whole Foods, and Kroger, as well as 50+ retailers in categories like Groceries, Warehouse Clubs, Convenience, Home, Beauty, and Pets.
Our platform can help you search for drive-in theaters with the highest index of Walmart shoppers, or target Whole Foods shoppers at WeWork. All in your designated target markets.
Use geo-targeting to find sampling events near retailers
Meet your buyers within 5 miles of your retailer partners, using our platform that allows you to select events based on age demographics, lifestyle traits, and proximity to retailers.
Use sampling to get consumers excited about your product, then drive them to purchase products at the retailers conveniently located nearby. Our platform takes geofencing to the next level.
Try omnichannel sampling for better ROI
Turn hands-in-cans into an omnichannel sampling program - all thanks to QR codes and coupons that you can deploy onsite with your physical sampling activations. Plus, we can help you supplement your experiential activation with email marketing, social campaigns, and direct carting to further increase the ROI of your sampling campaign.
This means that when your target consumer falls in love with the samples, scans the code for a coupon, and engages with your emails and social posts, that customer journey gets tracked all the way to purchase at the retailer or your website.
Get localized feedback to do better marketing in that region
Regional marketing strategy can vary because, well, they’ve all got their own local flavors and preferences.
At sampling events, you can also deploy surveys onsite to get real-time consumer insights to help you understand your regional customers better. All that market research helps you sell better in that region.
Recess reaches local customers creatively, at scale
We turn sampling into omnichannel marketing
Proprietary geotargeting technology, workflow & contracting tools, and robust reporting & analytics features allow brands to scale sampling and brand activation efforts in target markets, in days.
Scale community-driven recommendations
No more part-time brand ambassadors or flaky temps. Rely on community managers to introduce your products to their local membership base at Crunch Gyms, WeWorks, and more.
Drive consumers to purchase
Get physical with in-person sampling, then switch to digital engagement and tracking with QR codes, coupons, email marketing, ads, and more. It’s all first-party customer data.
No more untrackable marketing efforts
Track the customer journey of your target audiences from the first sampling event to purchase at your local retailer. That’s how you show the ROI of your sampling efforts.